Growth marketing insights for founders.
Real data, emerging trends, and practical tactics from the brands we manage. Also available on Substack.
The Super Bowl Advertising Battle: Claude vs ChatGPT
An analysis of the Claude vs ChatGPT advertising battle leading up to Super Bowl LX, and what it means for AI marketing.
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Why Most Ads Fail (And What Actually Works)
The missing link between organic growth and paid performance. What actually works when running ad campaigns across industries.
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The Unwritten Rules of Organic Social Growth
5 rules to attract 1,000 true fans. How Noble Growth took The National Flag Foundation from 143 to nearly 20,000 followers in four months.
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The Biggest Mistake Marketers Make
Most marketers make their marketing about themselves, not the customer. The Super Mario framework for transformation-based marketing.
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How to Make Your Website Discoverable by AI
What we learned taking a business from 0 to 80 AI hits per day. A practical guide to AI SEO that actually works.
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If You're Not Growing, You're Fading
In business, there's no steady state. The real pulse of digital marketing in motion. AI SEO, semantic search, and what's actually changing.
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